In the closing years of the sixteenth century the spirit of French expansion, which had remained so strangely inactive for nearly three generations, once again began to manifest itself. The Sieur de La Roche, another Breton nobleman, the merchant traders, Pontgrave of St. Malo and Chauvin of Honfleur, came forward one after the other with plans for colonizing the unknown land. Unhappily these plans were not easily matured into stern realities. The ambitious project of La Roche came to grief on the barren sands of Sable Island.